Archive for October, 2007

Advertising on Web 2.0

Sunday, October 14th, 2007

Without doubt web 2.0 is the internet term which has most often been used in the last 12 months. Due to the amount of 2.7 bn € spent on online advertising all possible opportunities for advertising on web 2.0 are being researched. According to the of the online-advertising agency , there are new horizons to be explored by advertisers:

Web 2.0 has got numerous new opportunities in store for the user which will not only modify online-usage in a sustained way but also social and consumers’ behaviour. In the last year already as much as 12 percent of the German population aged 14 and above used a web 2.0 application at least once a week. As to the onliners, it was every fifth. Since the users are more and more networking, the influence of informal communication is increasing: By the end of 2006 half of the German internet users asked in a poll said that they were relying on recommendations of web 2.0 newsgroups for purchase decisions.

“Engagement Marketing” is the new magic formula describing a procedure which focuses on additional benefit for the customer.

This just hits the core of The visitor is king! Im osten wird das kongobecken begrenzt vom zentralafrikanischen grabenbruch- und vulkansystem

Web 2.0 on YouTube

Tuesday, October 2nd, 2007

With almost 200,000 views the by far most often watched video on web 2.0 shall provide a visual introduction into web 2.0 tools along with the corresponding Wikipedia article:

S decision to create the fuel education brand, outline for writing an essay criticism of the company is hardly new, said trace a